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The Indians Are Coming – Emerging Motorcycle Industry Trends Q4 2013

Hero Motocorp and Erik Buell Racing

Hero is an Indian motorcycle company. We're talking Bollywood Indian, not Burt Munro Indian. Here in North America, the average non-motorcyclist may not have heard of Hero. Hell, even the average motorcyclist may not have heard of Hero. In North America we think we know what big name motorcycle companies. In North America we think we know that big name motorcycle companies sell big bikes. In North America we think the Harley-Davidson brand is the be all and end all of motorcycle marketing and merchandise sales. In North America we think we know big. We don't.

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5 Steps for Shopping for a Motorcycle Cargo Trailer

Motorcycle Trailer Couple

If you are a first-time buyer, a look at the hundreds of motorcycle trailer models on the market is likely to make your head spin. How large a model should you buy? What kind of construction makes for the best trailering experience? Is a trailer likely to catch the wind and slow you down? These are all valid questions. Here’s a quick rundown of the five most important points to keep in mind while looking through trailers for sale.

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Shasta Smith and The Vintage Monkey

Shasta Smith of The Vintage Monkey

I read somewhere that fading in a great way for writers to introduce their subject. Unfortunately I'm not a writer, so I'm going to tell you how Shasta Smith of The Vintage Monkey came to be the YouMotorcycle Woman of the Month for September 2013.

When I first came across Shasta Smith, it was on YouMotorcycle's Facebook page. She left a message saying hello. I took a look at her page and came across a series of pictures of a woman surrounded by motorcycles of yesteryears, thoroughly well restored through and through, with taste, tact and terrible coolness. Nothing was chosen at random, whoever was behind all of this put some serious thought and dedication into it. I was impressed.

As I explored The Vintage Monkey, just who I had come across quickly became very clear to me. Here was a woman who could ride, wrench, run a business in the motorcycle industry and also happened to be beautiful. It was only a matter of time before I'd ask Shasta to be featured on YouMotorcycle. She was gracious enough to accept.

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How Do Reflective Signs Work?

610 Reflective Sign

Have you noticed how popular reflective signs are? All types of industry use them from construction to road traffic safety, and these days we tend to take them for granted. However, have you ever actually wondered how they work? The most common perception is they use mirror type technology, but that’s not the case especially where road safety is concerned.

You see if you were to use mirror type technology you wouldn’t actually see the image of a road sign reflect back at you, and that certainly wouldn’t help in terms of safety! In the following few words, we aim to explain in simple terms how different types of reflective signs work.

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Interview: Studio Cycle’s Sabina Heilman

Interview with Sabina Heilman of KYMCO Canada

In a past life I had the opportunity to interview Sabina Heilman, Director of Finance & Communication at KYMCO Canada. Ms. Heilman was on the road, visiting KYMCO dealers across la belle province. She's in a position that's all too uncommon in the power sports industry: a woman with an upper management level position.

I asked her questions about her thoughts on riding and on her experience as a female director in the motorcycle industry. As we cruised down the road listening to the tunes of 97.3 FM, Quebec's Worst Radio Station, the conversation went a little like this...

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