The Motorcycle Industry Council conducted a study that shows what we already know and love: despite the fact dealers suck at selling to women, more women are getting into motorcycling. According to the study, women represent 19% of motorcycle owners. Compared to a 2009 survey at 10% of all riders, the number of women riders has almost doubled.Read More »
Why Your Next Motorcycle Helmet Could Be Made From Carrots
Your next motorcycle helmet could be made from carrots. And if so, it'll be stronger than carbon fiber, and almost as lightweight. Why? Here's why!Read More »
Why Are Motorcycle Dealers Closing?
What do motorcycle companies like Honda, Kawasaki, Suzuki, and Yamaha have in common with off-road and farming brands like Arctic Cat, BRP, Polaris, and John Deere? All of these powersports manufacturers have fewer dealerships than they did in 2006. Are motorcycle dealers closing? At first glance, yes. But why?Read More »
Motorcycle ABS May Become Mandatory and Opinions are Divided
The AMA is lobbying to make motorcycle ABS mandatory, and it's getting mixed reviews. Here are the arguments for and against mandatory ABS in motorcycles, as well as the potential implication it could have on motorcycling.Read More »
Warning: Your Chrome Doo-Dads, Seats, and Performance Parts Cause Cancer
Due to California law, motorcycle aftermaket manufacturers Kuryakyn and Mustang must disclose their products contain chemicals which may cause cancer/death. What is going on, why are we only finding out now, and will this change the way motorcyclists shop?Read More »
What Increasingly Stringent EPA Emissions Requirements Mean for Motorcycling?
In December 2003, the US Environmental Protection Agency (EPA) introduced new rules for motorcyclists to follow. These regulations established more stringent emission requirements for highway motorcycles. In this article, we’ll talk about what increasingly stringent EPA emissions requirements will mean ...Read More »
The #1 Threat to Harley-Davidson – Part 1: It Isn’t Indian
Wondering what the biggest threat to Harley-Davidson is? I'll give you a hint, it's not Indian. This four-part series by motorcycle industry expert (and former Harley-Davidson employee) tells you what's got Milwaukee feeling a little nervous.Read More »
In a World of Alternative Facts, Should You Trust Your Motorcycle Magazine?
Every business has an ugly side. Secrets. The things they don’t want you to know. The facts and politics swept under the rug, hidden from view. We’ve seen it in the auto industry. Volkswagen’s cheating of emission testing systems. Is ...Read More »
Our Top 16 Most Sold Items in 2016
A list of the most popular, smartest, and coolest motorcycle products, and accessories that our visitors purchased during 2016.Read More »
Why MotoGP Bikes Cost $2 Million
Here's a fun fact for you: each MotoGP motorcycle is locked away, under surveillance, and estimated to be worth approximately $2 million USD. Why? Find out.Read More »